Lest We Forget hoodie
Lest We Forget hoodie
Lest We Forget hoodie
Lest We Forget hoodie

Lest We Forget hoodie

Regular price$68.00
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Size
  • Low stock - 1 item left
  • Inventory on the way
Size chart
Body width: Measure on the front, from underarm to underarm.
Body length: Measure from the top of the neck to the bottom of the hem.

Measurements are in millimetres. Please note, measurements can vary within 20mm, this is within our tolerance.

AU INTL. EU UK US Body width Body length
XS 6/8 42 32 490 720
S 8/10 46 36 495 730
M 10/12 48 38 530 750
L 12/14 50 40 565 770
XL 14/16 52 42 600 790
XXL 16/18 54 44 635 810
3XL 18/20 56 46 670 830
4XL 20/22 58 48 710 860
5XL 22/24 60 50 760 880
6XL 24/26 62 52 790 900
7XL 26/28 64 54 815 920
Pay your respects with this original, hand-drawn and historically reflective Lest We Forget Hoodie. A cozy addition to your wardrobe, perfect for those chill mornings. Designed on home turf, this memorial hoodie is ethically and sustainably produced.



Eco-Friendly
This item is printed with high-quality carcinogen-free pigment inks. No cancer-causing chemicals and undesirable surfactants.

Zero plastic
We pack your threads in recyclable acid-free tissue paper and use only plant-based home compostable mailers, at no extra cost. By sending your parcel with our delivery partner Australia Post, you’re supporting their carbon-offset projects that have positive environmental and social impacts. Since 2019, their carbon neutral parcel delivery initiative is equivalent of taking 75,000 cars off the road – or roughly 200,000 tonnes of emissions.

Controlled production
Sustainability involves finding a balance between supply and demand. Life Apparel works with local and international factories where only limited quantities are produced of each model to ensure exclusivity and avoid overproduction, like large fashion brands. Learn more →


Washing Instructions

   Gentle machine wash
   Do not bleach
   Do not tumble dry
   Touch up with cool iron
   Do not dry clean

Further Care Information

  • Do not use fabric softener
  • Wash and iron inside out
  • Wash separately with like colours
  • Avoid rough surfaces
  • Line dry out of direct sunlight


Shipping Info
Your order will be sent out within one business day from our warehouse on the Gold Coast, Queensland, in most cases. Shipping times begin when your parcel has left our warehouse.

Delivery times vary depending on your location and whether your items are in stock.
Parcel post within Australia starts from $6.45 and takes 6-12 business days (depending on your location).
Express post within Australia starts from $9.10 and takes 2-5 business days.

For more details on delivery information, please visit this page.

Return Policy
Items may be returned free of charge within 14 days of receipt. The original tags and labels must be attached, and the products must be unworn, unused, unwashed and undamaged (tried on is okay).
Browse extra information on this page which outlines how to return an item, get information about exceptions, exclusions and possible extra charges.



The Lest We Forget hoodie cites poet and writer, Laurence Binyon’s famous 19th Century poem, The Ode. The phrase ‘lest we forget’ translates to 'it should not be forgotten'.

Following World War I, this phrase became a common symbol of commemoration across Australia and New Zealand. Today, it remains widely used to pay respects on Anzac Day, Remembrance Day and beyond… To remember the service and sacrifice of those who have served in wars, conflicts and peacekeeping operations.

Beneath a burnt orange sky, a soldier plays the Last Post, to signify the end of the day. His bugle song blankets a scene of soldiers who, in single file, rest their rifles. Birds take flight overhead, representing freedom and peace for the war’s end.

The back of the Lest We Forget hoodie shirt features a large poppy in full bloom. The poppy remains the enduring symbol of remembrance of WWI. Scattered across France and Belgium’s otherwise barren battlefields, red poppies grew on Europe’s Western Front and inspired John McCrae’s poem, In Flanders Fields.

“In Flanders fields the poppies blow
Between the crosses, row on row,
That mark our place; and in the sky
The larks, still bravely singing, fly
Scarce heard amid the guns below.
We are the Dead. Short days ago
We lived, felt dawn, saw sunset glow,
Loved and were loved, and now we lie
In Flanders fields.
Take up our quarrel with the foe:
To you from failing hands we throw
The torch; be yours to hold it high.
If ye break faith with us who die
We shall not sleep, though poppies grow
In Flanders fields.”
John McCrae


On the back of the hoodie, an Australian Light Horse mounted by a soldier (commonly known as a Light Horseman). Australian Light Horses bravely assisted soldiers throughout wars. However it was during the Gallipoli Campaign that the Australian Imperial Force was made up of an infantry division and light horse brigade, used predominantly for defence.

The Light Horseman holds a flag post that carries both the Australian and New Zealand flags to honour all ANZACs.

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